Welcome to 17Blends (“17Blends”, “we”, “us”, or “our”).
This Privacy Policy explains how we collect, use, store, protect, and disclose your information when you visit or use our website, purchase our products, contact us, subscribe to our communications, or otherwise interact with 17Blends.
By using our website, you acknowledge that you have read and understood this Privacy Policy.
1. INFORMATION WE COLLECT
Depending on how you interact with us, we may collect the following information:
Personal Information
When you place an order, create an account, contact us, or subscribe to our updates, we may collect:
- Full name
- Email address
- Mobile/telephone number
- Billing address
- Shipping/delivery address
- Order and purchase information
- Communication preferences
- Information you voluntarily provide to us
Payment Information
Payments made through our website may be processed by third-party payment providers.
We generally do not directly store your complete debit card, credit card, UPI, or banking credentials on our servers. Payment information may be collected and processed by the payment service provider according to its own privacy policy and security practices.
Technical Information
When you visit our website, certain information may automatically be collected, including:
- IP address
- Browser type
- Device type
- Operating system
- Pages visited
- Time spent on pages
- Referring website
- Website interactions
- Approximate location derived from technical information
Cookies and Similar Technologies
We may use cookies, pixels, tags, and similar technologies to:
- Keep our website functioning properly
- Remember preferences
- Understand how visitors use our website
- Improve website performance
- Measure advertising and marketing effectiveness
- Provide relevant communications and advertisements
You may be able to control cookies through your browser settings. Disabling certain cookies may affect the functionality of our website.
2. HOW WE USE YOUR INFORMATION
We may use the information we collect to:
- Process and deliver your orders
- Confirm and communicate about purchases
- Provide customer support
- Respond to your questions and requests
- Process payments through our payment partners
- Improve our products, services, and website
- Personalize your shopping experience
- Send order-related communications
- Send promotional emails, messages, or offers where permitted
- Conduct analytics and understand customer preferences
- Detect and prevent fraud, misuse, or unauthorized activity
- Maintain website security
- Comply with applicable laws and legal obligations
We will not use your personal information for purposes unrelated to those described in this Privacy Policy unless permitted or required by applicable law.
3. MARKETING COMMUNICATIONS
If you choose to subscribe to our marketing communications, we may send you information about:
- New product launches
- New flavours and blends
- Discounts and offers
- Special events
- Brand updates
- Recipes and content
- Other 17Blends news
You can unsubscribe from promotional emails at any time by using the unsubscribe option included in the communication or by contacting us.
Please note that even if you opt out of promotional communications, we may still send essential transactional communications relating to your orders or account.
4. HOW WE SHARE YOUR INFORMATION
We do not sell or rent your personal information.
We may share necessary information with trusted third parties who help us operate our business, including:
- Payment processors
- Shipping and logistics partners
- Website hosting and technology providers
- E-commerce service providers
- Customer-support providers
- Analytics providers
- Marketing and advertising service providers
- Professional advisers
- Government authorities or law-enforcement agencies where legally required
These parties may receive only the information reasonably necessary to perform their services.
5. PAYMENT PROCESSING
When you make a payment on our website, your payment may be processed by an independent third-party payment gateway.
Your payment provider may collect and process payment information in accordance with its own terms and privacy policy.
17Blends does not request or ask customers to share complete card numbers, CVV numbers, PINs, passwords, or OTPs through email, social media, WhatsApp, or customer-support messages.
Never share your OTP or payment PIN with anyone claiming to represent 17Blends.
6. SHIPPING AND DELIVERY
To fulfil your order, we may share relevant information such as your:
- Name
- Phone number
- Shipping address
- Order details
with our delivery, courier, logistics, or fulfilment partners.
This information is used solely for purposes such as processing and delivering your order, providing delivery updates, and resolving delivery-related issues.
7. DATA SECURITY
We take reasonable measures to protect your personal information from unauthorized access, misuse, alteration, disclosure, or destruction.
However, no method of transmitting or storing information electronically is completely secure.
Therefore, while we take reasonable steps to protect your information, we cannot guarantee absolute security.
8. DATA RETENTION
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
- Completing transactions
- Providing services
- Maintaining business and transaction records
- Resolving disputes
- Preventing fraud
- Complying with legal, tax, accounting, or regulatory requirements
When information is no longer required, we may securely delete, anonymize, or otherwise dispose of it, subject to applicable law.
9. YOUR RIGHTS AND CHOICES
Subject to applicable law, you may have rights regarding your personal information, including the ability to:
- Request access to certain personal information we hold about you
- Request correction of inaccurate information
- Request deletion of information where legally applicable
- Withdraw consent where processing is based on consent
- Opt out of promotional communications
- Raise a privacy-related concern or complaint
To exercise an applicable right, please contact us using the details provided below.
We may need to verify your identity before processing certain requests.
10. CHILDREN’S PRIVACY
Our website is not intended for children who are not legally permitted to use online services under applicable law.
We do not knowingly collect personal information from children for purposes that are prohibited by applicable law.
If you believe that a child has provided personal information to us improperly, please contact us so that we can take appropriate action.
11. THIRD-PARTY WEBSITES AND SERVICES
Our website may contain links to third-party websites, social-media platforms, payment providers, delivery services, or other external services.
We are not responsible for the privacy practices, content, or security of third-party websites.
We encourage you to review the privacy policies of those third parties before providing them with your information.
12. SOCIAL MEDIA
17Blends may maintain accounts or pages on platforms such as Instagram, Facebook, YouTube, or other social-media platforms.
If you interact with us through these platforms, your information may also be subject to the privacy policies and terms of those platforms.
13. INTERNATIONAL DATA TRANSFERS
Some of our technology, service, analytics, payment, marketing, or hosting providers may process information outside India.
Where applicable, we will take reasonable steps to ensure that such processing is carried out in accordance with applicable data-protection requirements.
14. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes in our business, website, technology, services, or applicable legal requirements.
When we make changes, we may update the “Last Updated” date at the top of this page.
We encourage you to review this Privacy Policy periodically.
15. CONTACT US
If you have questions, concerns, requests, or complaints regarding this Privacy Policy or the way we handle your personal information, please contact us:
17Blends
We will make reasonable efforts to respond to privacy-related requests within the timeframe required by applicable law.
16. GOVERNING LAW
This Privacy Policy shall be governed by the applicable laws of India.
Any disputes relating to this Privacy Policy shall be subject to the applicable jurisdiction of the courts having jurisdiction over our business location, subject to applicable law.
YOUR PRIVACY MATTERS TO US.
At 17Blends, we’re building more than a beverage brand. We’re building a relationship with our community—and that starts with treating your information responsibly.
Thank you for trusting 17Blends.
Our website address is: https://17blends.com.
Comments
When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.
An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.
Media
If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.
Cookies
If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.
If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.
Embedded content from other websites
Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.
These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.